About Us
Meet Amy, our founder
Agency Experience: 20+ years as an advertising creative and executive leader for consumer brands and nonprofits
Creative Recognition: Effie Awards, NY Festivals Awards, Anthem Awards, Shorty Awards, Webby Awards, etc.
Industry Leadership: Judge for the Effies, Anthem Awards, The One Club’s Next Creative Leaders; three-time 3% Conference speaker; featured in Fast Company, AdAge, Muse by Clio, and CampaignUS
Personal Burnout Story: Almost left the industry three times because of depression, anxiety, and overwhelm (which also led to disordered eating). After therapy and coaching, decided to stay and change things from the inside-out.
Both/And Journey: Has been dually-focused on creative leadership and workplace mental health since 2019, earning multiple certifications and awards, building internal agency initiatives, speaking at conferences, and advocating across the industry
See more of Amy’s mental health + wellbeing credentials, including speaking engagements and publications, on her personal website or LinkedIn.
We show up and speak out
The more conversations we have, the more progress we can make. Check out a few of them below.
Mindful Leader Summit keynote session
Breaking through the Busyness: Integrating Wellbeing into Productivity-driven Cultures
EA Live broadcast
Building A Kind + Calm Agency: Empathetic Leadership
We’re active members of:
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Mental Health America (MHA)
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National Alliance on Mental Illness (NAMI)
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Mindful Leader
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Mental Health Action Day
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Health Action Alliance
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The One Club for Creativity
What inspires us
Whether you call them values, principles, or “quotes we borrowed from famous people," they’re the ideals we believe in — and the fuel that drives our work.
Creativity /
“What we make matters enormously, and it doesn’t matter at all.”
Liz Gilbert, Big Magic
Intention /
"Listen with curiosity. Speak with honesty. And act with integrity.”
Roy T. Bennett
Action /
“If we keep on 'making statements' and not really doing the work, we are going to be in trouble.“
Tarana Burke, Unbound
Rest /
“Productivity should not look like exhaustion.”
Tricia Hersey, Rest is Resistance
Responsibility /
"Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for. We are the change that we seek."
President Barak Obama
Courage /
"Truth and courage aren’t always comfortable, but they're never weakness."
Dr. Brené Brown, Daring Greatly
What we’re reading
If you want to learn more about the challenges (and solutions) for healthier creative workplaces, check out these recent articles or publications. We didn’t write them ourselves, but couldn’t have said things any better.